Among a multitude of outdoor advertising media, Tram Advertising is considered one of the best and the most effective ways to promote your products and services.
In 2006, JCDecaux Cityscape, Hong Kong’s Nº1 street furniture advertising company, introduced the advertising concept – “Icons of Hong Kong” for Tramcars.
Today, they have successfully transformed the 140-strong fleet into an attractive and accountable medium, with a guaranteed 15 journeys running in optimal speed per Tramcar per day. Bolstering brand presence in prime business and shopping districts on Hong Kong Island, Tramcar campaigns are widely perceived to be stylish, chic, and prestigious.
From May 2022, JCDecaux Cityscape became the operator of a premium network of 30+ Tram Shelters, with a strong middle-of-road presence and nearly 300 advertising panels covering Hong Kong’s most vibrant districts. Tram Shelter Advertising is the medium ideal for reaching high income executives, affluent shoppers, and young trendsetters.